I am running an Adwords campaign for my business and I am currently doing keyword research. When I transfer the keywords to excel, the "competition" column becomes a number (.0 to 1.0). What is considered a "good" number for the competition?The higher the number in the competition column, the more people are bidding against that keyword. Greater competition for a keyword will probably mean higher prices. However, it also is a good indicator that your competitors are making money using that keywo.... More »
Google AdWords is one of the most effective and most popular ways of promoting a product or a website in the internet. It relies mainly on the fact that Google is often used by people who are in search of any kind of information on things or ideas that they may need.Because it belongs to a top search engine, advertisers or marketers would certainly consider using Google AdWords. However, it is not just because advertising or promoting something here guarantees success; but also because this is a.... More »
Google Releases An Update To The AdWords Ad Rank AlgorithmGoogle quietly released an update to their AdWords Ad Rank algorithm yesterday with the most notable change being the inclusion of ad extensions as a facto.
Google Shared Endorsements: The Latest Bid to Increase AdWords .As I mentioned, this isn't the first time that Google has introduced reviews and ratings into AdWords ads. Here's a quick timeline of the release of these features: Two years ago, Google released Social Extensi.... More »
Cobnut's Adwords Crackers: Balancing Budgets with ScriptsWe all know that AdWords budgets should be led by your Return on Investment. If your AdWords Campaigns are returning a net profit you should be spending as much as is possible so that all your Campaigns hit a 100%.
Three things I didn't know about Google Adwords campaignsI've been running (mostly small) Google AdWords campaigns for years now. I've been tinkering and testing and largely getting good results - but Google.... More »
Inside AdWords: New research shows that 70% of mobile searchers .Phone calls are still an important channel for research and purchasing, with 70% of mobile searchers reporting they click to call directly from the search results to connect with a business. In fact, Google ads drive over 40.
A reminder : Retrieving large result sets with the AdWords API .As previously announced , the AdWords API does not allow you to retrieve data with a large start ind.
Marketo Introduces Industry-Leading Conve.... More »
Client Libraries - AdWords API Google DevelopersJan 24, 2013 -
Google Adwords API ClientOverview. You can use the demo programs in the examples directory provided with the distribution to get started writing your own client. They run out of the box,.
google-api-adwords-php - AdWords and DoubleClick Ad Exchange .AdWords API PHP Client Library. This client library makes it easier to write PHP applications that programmatically access the AdWords API or DoubleClick Ad.
AdWords API Perl Client L.... More »
Google Wealth Wizard is a huge e-Book spanning across 115 pages dedicated completely to maximizing profit through Google AdWords. The e-Book starts from the very beginning for those who have never even touched AdWords before. The e-Book goes through expansive detail on researching products to promote on affiliate marketplaces, to conducting proper keyword research to find a niche that would prove to be profitable to promote a product on.To span the e-Book over 115 pages just on AdWords impress.... More »
Adwords Anaylsis tool it's fab AND free | eSense Web DesignThe sample report wordstreams adwords grader gives click for a larger image. What could be better than free? Why, free and fantastic, of course You're committed to advertising your business; you've chosen to use Google.
Google AdWords Performance Grader Report - WordStreamGet a free, instant adwords audit on your Google AdWords account performance with the AdWords Performance Grader. It's a free PPC audit in under .... More »